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Pink ribbon products are popping up all over the place, reminding us that Breast Cancer Awareness Month is nearly here. One of the pink ribbon products you've probably seen in stores is Yoplait yogurt. Yoplait makes a 10 cent donation for every pink lid that consumers mail back to the company.
Yoplait markets its yogurt as being healthy for women, but what’s actually under the lid is a different story.
Yoplait yogurt is made with milk from cows that have been injected with a synthetic hormone called recombinant bovine growth hormone (called rBGH or rBST). There are numerous health concerns surrounding rBGH, and breast cancer is one of them. The use of rBGH has been banned in the European Union, Canada, Australia, and Japan.
Tell Yoplait to Put a Lid on rBGH
rBGH is unsafe and unnecessary. Mega-corporations like Wal-Mart and Starbucks are already making their dairy products rBGH-free. If these companies can do it, Yoplait can too.
If Yoplait, a popular item with such a wide distribution, were to go rBGH-free, it would help make a safer product for millions of women. And that could truly make a difference in breast cancer—helping to stop the disease before it starts.
This October, instead of picking up lids, go online or pick up a pen, and ask Yoplait to do the right thing for women's lives: tell them to put a lid on rBGH.
Take action at thinkbeforeyoupink.org
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